HAY is a Danish design brand set up in 2002 by husband and wife, Mette and Rolf Hay. Encouraged by the influence and success of Danish design in the 1950s and 1960s, they celebrate uncomplicated design. They are committed to supporting designers, both new and established such as Richard Woods and Nathalie Du Pasquier. We like their work as they are allowing good design to be accessible through simple and useful everyday products.