Fjura | Iceland Poppies
We have just started a super nice series with Simone Gooch of Fjura. It is a simple idea: we provide a vessel, and Simone the flowers. We had been admiring her work for a while and when we heard her say, “A beautiful container has always been an interest of mine — you just need one stem and it looks gorgeous” we thought it would be fun to see how we could explore that idea. A collaboration took root around the idea of us sending Fujra a new vessel each a month. To this, Simone reacts with a small gathering of seasonal flora and arboreal cuttings. A creative game of sorts, the vessels and the seasons dictating the final arrangement.
In this case the vessel is a reassuringly voluminous vase formed from the bright elegance of brass. The flowers are Iceland poppies or Papaver nudicaule, a hardy boreal flowering plant native to subpolar regions of Europe, Asia and North America, but ironically not to Iceland. All parts of this plant are super beautiful, but also likely to be poisonous.
This is just the beginning, and we look forward to sharing more through the year.
Photography by Simone Gooch, Fjura
Quote by Simone Gooch, Fjura
"A beautiful container has always been an interest of mine – you just need one stem and it all looks gorgeous.”